Issued 27 April 2025
- Analysing fintech and financial services marketing trends<br> - Applying data-led strategies to branding, content, and demand generation<br> - Communicating with C-suite and board-level stakeholders<br> - Navigating marketing compliance and ethical frameworks<br> - Evaluating AI, MarTech, and automation tools for campaign effectiveness
<b>By the end of the event, participants will be able to:</b> <br> - Identify key shifts in fintech B2B marketing and client behaviour and communicate marketing value at a leadership level<br> - Implement customer-centric and data-driven approaches to marketing strategy<br> - Leverage emerging technologies to enhance marketing performance<br> - Adapt messaging and campaigns to comply with industry regulations
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